Falcon Foods, a leading brand in the Food and Beverage industry, recently conducted an island-wide promotional campaign that had everyone's taste buds tingling with excitement. These events were a massive success that saw the participation of big and small bakeries from different areas of the island.

Falcon Trading (Pvt) Ltd represents Bakery and Confectionery Manufacturing brands across the globe and is a familiar product among local bakery owners. Items corporate by Falcon range from Yeast, Fats and Shortenings, Margarine, RDB Coconut Oil, and to Bread Improvers, Flavors, Colors, Cocoa Powder, Tea, and Canned Fish. Falcon also provides its customers with a variety of bakery ingredients that are sourced locally. Falcon ensures only the best regarding their products and services, as their manufacturers are of premium quality.

The events organized were aimed to promote Falcon's wide range of bakery products to the public, and the best way to do this was to involve the bakeries that make the products. Major bakeries participated in the event, which allowed individuals to meet their competition while providing a platform for a variety of business opportunities.

Lesaffre, a renowned yeast company based in France, sponsored a delightful get-together that brought together a diverse group of people. The event was a great success, thanks to the generous support of Lesaffre, whose high-quality yeast products are highly appreciated by bakers and chefs around the world. Lesaffre's commitment to excellence was on full display, and their sponsorship helped make the event an unforgettable experience.

Events were held regionally in an attempt to reach a larger crowd in the business of bakery. Events were held at the following venues in the Northern part of the country.

26th January 2023 in Jaffna at Green Grass

01st February 2023 in Kaththankudy at the Sunshine Grand

09th February 2023 in Anuradhapura at Kandalama (Bakery owners from Vavuniya, Anuradhapura, Matale, Dehiattakandiya, and Trincomalee areas participated)

The event was a great way for Falcon to connect with its customers and show its commitment to providing high-quality products. It was also an opportunity for Falcon to showcase its latest product offerings and get customer feedback on their preferences.

What made this event unique was the participation of major bakeries from different areas of the island. This helped promote Falcon's products and highlighted the diverse baking traditions and styles of different regions.

The event was a huge success, with many individuals in the industry joining together and discussing and sharing their views, problems, and solutions in the bakery industry.